This time, will the 'expedition direct purchase' disappear... "Korea iPhone 13 is the 6th cheapest in the world"
While Apple recently unveiled the iPhone 13 series, a survey found that South Korea was the sixth cheapest in the world. Unlike the previous work, which was followed by a procession of 'direct overseas expeditions' due to the difference in shipment price, this time it is analyzed that it will be able to be purchased at a relatively low price in Korea.
According to themacindex, a site that compares Apple product prices around the world on the 17th, the country with the lowest price for iPhone 13 128GB (gigabyte) is Canada, excluding the United States, at $867 (about 1,020,000 won).
2nd place is Hong Kong (874 dollars, about 1.02 million won), and Japan is 901 dollars (about 1.06 million won), a little cheaper than 6th place Korea. The price of the iPhone 13 in Korea starts at 1.09 million won (about $ 927). The most expensive country is Mexico, at $1446. However, these rankings are in U.S. dollars excluding taxes. The US iPhone 13 price starts at $799.
Apple didn't say exactly why the shipping prices in each country were different. However, according to the industry, various factors such as exchange rates, trade tariffs, and logistics costs are reflected in the export price by country. Brazil, which has the highest export price, tends to impose high taxes on imported products.
In some cases, prices are adjusted to target specific markets. Apple has set the price of the iPhone 13 in China 300 to 800 yuan (about 54,000 to 145,000 won) cheaper than the iPhone 12. Considering that the iPhone 13 has maintained a similar price point to its predecessor in most countries, it is interpreted as a strategy to focus on the Chinese smartphone market.
Also, the factory price is not the price that the consumer can actually purchase. This is because individual consumption tax is added to the factory price according to each country's policy. The price from Japan excludes 10% consumption tax. In the United States, consumption tax of up to 10% is also added, depending on individual states. An industry official said, "Unlike its predecessor, the iPhone 13 is cheaper in Korea.
Meanwhile, the iPhone 13 series will start pre-ordering on the 17th in the U.S. and will be officially released on the 24th. It will be released in Korea on the 8th of next month.